When SEO Started, Simple Link gaining may be through
reciprocal and keywords stuffing in Meta tags made the websites rank in top. Those
days are over as well. Both of those practices will now get you penalized not
rewarded anymore.
Lots and lots of changes were dome to seo techniques. Let
see about the Current of the SEO for Today’s World.
Role of the Keywords
The concept keywords density more or less never going to be
a matter anymore. A few years ago, experts suggested trying to keep your
keyword density somewhere around 3% to 6%. Today, it truly doesn’t matter so
much.
And also we have made the keywords bold for ranking. Those
concepts also won’t work anymore. Doing Keyword stuffing like early days lead
to us in over optimization sometimes into penalty.
Still Keywords matter a lot in gaining visitors and
targeting proper audience. however and being smart about them will help you in
many ways.
Low Quality Links
Many of the Low quality link building techniques that worked
even just a year ago is weighed very lowly today. High quality backlinks
continue a leading factor in SEO but the old methods of attaining them such as
link farms and purchased links are no more useful.
Role of Multimedia
Today using the videos, audio and web presentations is
becoming an increasingly successful way to gain rankings in the search engines.
Often we post some quality videos and audios can generate a lot of backlinks,
especially once you have a strong reputation.
YouTube’s voice recognition technology leading to increased
SEO relevance for videos. but the ability to upload a “closed caption” text
script gives Google everything it needs!
Quality Indicator
Metrics used by Google
Google using so many metrics to try and find the whether the
website is high quality or not.
One metric is how often visitors come to your website. An
also it checks how of the visitors stay on your website. It looks at the ratio
of content to advertisement on your site.
Another metric is to check the social indicators such as
number of tweets, number of Google+ shares, and number of Likes. In particular
it checks the influencers your industry. The best way to rank in the new world
of SEO is to just give Google what it wants: high quality content and real
relationship connections.
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