Saturday, February 22, 2014

Now Google Analytics on Google+ Pages Dashboard

Google Analytics advocate Daniel Waisberg of Google+ yesterday to announce a brand new feature that adds Google Analytics info to the dashboard of your organization's Google+ page.

Simply put, if your company's Google+ page links back to your web {site} and your site conjointly uses Google Analytics, a Google+ card can appear in your dashboard, showing the quantity of latest visits, distinctive guests and pageviews for your the positioning connected thereto page. The info is for the previous thirty days of visits and includes % modification from the previous 30-day period:
The card's context sensitive "tool tip" facilitate specifies:

“This card shows Google Analytics knowledge for the web site related to your Google+ page. To vary the card read, please set up the default read beneath your Google Analytics property.”

Other cards generally found on associate Google+ Page dashboard embody Notifications specific to it page, Business insights on your website's reach and discovery on Google Search and Maps, and general business info regarding your page.

The Analytics card is brief and sweet. Outside of the 3 metircs and % amendment, there is solely a link to Google Analytics that takes you directly into that site's report; despite what number sites you have got connected.

Saturday, February 8, 2014

Best Tips for Optimizing the Wordpress Website

SEO is the method of up the quantity or quality of traffic to your web site from search engines like Google, Bing, Yahoo etc. via “natural” or un-paid (“organic” or “algorithmic”) search ends up in search engines. The speculation is that the sooner (or higher) a web site seems within the search results list, the lot of guests it'll receive from the computer program. SEO could target completely different types of search, as well as image search, native search, video search so on.

Content Optimization - Any form of improvement is effective only together with top quality and distinctive content. Ideally, the text contains keywords that highlight the theme of the post. The content ought to be intelligible and legible. Use your keywords with wisdom. Text ought to be written primarily for guests, not for search engines.

Link Exchange - with alternative relevant websites concerning your topics and with high authority websites (websites with high page ranking). Additionally link between pages among your web site, however try this with caution and as long as it’s relevant. Don’t link each page to every alternative.

Naming Image Files - Google additionally attracts pictures within the calculation of the ranking. Google displays each text and pictures on its search results page, drawing on relevant pictures contained within the post itself, that square measure connected to the corresponding page. Implement keywords of a particular subject in your file name, rather than DSC93948.jpg use Tennis-Andre-Agassi-New-York.jpg if you've got an image of Andre Agassi in New York as an example. Don’t forget to use the alt tag and title tag for your pictures that additionally give higher usability and optimization for your search ranking.

Use short permalinks, including keywords - Use a clear permalink. Rather than use Please note that solely the primary four words in an exceedingly permalink are relevant. Google doesn’t care regarding any succeeding words in your permalinks.

Optimized Themes – Some themes use lots code to form the layout and style. Google can wade through the source code to search out the relevant content. The lot of code you have got, the less content and keyword density. Quick acting themes are sensible for your Google ranking, since the performance of a web site is one amongst 200 criteria that verify your ranking.

Sitemap in XML Format – With WordPress and plugins like Google XML Sitemaps it's a really simple task. Google includes a sort of alternative helpful tools, too, like web site Optimizer and Webmaster Central.

Highlight informative content or keywords – Use h1-h6 to focus on headings or subtitles of an article or vital sentences. Use the bold tag, too. 

Share your post in Social Networking Websites – But please don’t solely promote yourself. Promote alternative posts and websites you wish. Individuals can honor your kindness and link back to you.

Saturday, February 1, 2014

SEO Strategy for Single Page Websites

Single page websites are quite common right now; I see a lot of and a lot of weekly on sites just like the Latest and merchandise Hunt. Little doubt they give the impression of being cool once stuffed with nice fonts, graphics and transitions. However are you able to SEO a single-page web site and rank?

At first blush, authority might sound like associate argument in favor of single page sites. Each off-site, arriving link can purpose to constant computer address. The counter argument is that it’s harder to earn links for constant content once more and once more than it has to induce them for contemporary content.

And whereas Matt says single page sites will work for Google, SEO specialists believe having multiple pages with off-site links improves the general quality of a web site.

  • Page Authority/PageRank: It’s potential to learn by having all links purpose to constant computer address.
  • Domain Authority: Questionable/unknown: having a 1:1 quantitative relation of links to pages, and having just one page might inhibit domain-wide authority edges.
  •  Link Building: it's going to be tough to earn never-ending flow of recent links over time.

Quality Content

Search engine algorithms obtain relevancy; they match queries with content. Whereas one page website could improve connection for your primary keywords, it’s additional probably you'll dilute connection for sub-topics and terms which may rank easier on their own pages.

Consider Google’s hummingbird update. It strives to raised match which means of a question to relevant documents, not simply matching the words in an exceedingly search with words on pages. If you've got only 1 page describing everything regarding your product or service, options and edges, sales talk, case studies or prime customers, potential user markets or industries and every one the opposite stuff found among a typical business web site — however relevant will one page be, as a whole, for anyone section?

Search Engine Crawlability

Can search engines crawl your single-page site? If you've got any transitions that load new content as users scroll down, you want to check that search engines will crawl and cache your page from prime to bottom. Search spiders have restricted support for capital punishment javascript.

If you’re undecided, copy a line of text from rock bottom of your page and hunt for it in Google Search at intervals quotes. Will it seem within the search results? Another take a look at is to show off CSS and javascript before loading your page. i exploit the online Developer Toolbar for this.

SEO for Single Page Sites

Defined Content Sections – Design every section of content as if it were a separate webpage. Choose the keywords you need to rank for and draft the suitable headline, copy, image alt tags and the other SEO signals.

Div Tags – Place every section of content within its own DIV. Their sections embody CSS id names aren't thought-about SEO keyword signals, however it’s a decent thanks to keep things organized. You’ll be able to conjointly use them for anchor links, that area unit SEO signals.

Anchor Optimization – We know Google appearance at anchor links. Not to be confused with anchor text, anchor links take you to a particular place among a webpage. In search rankings, we’ve generally seen Google list anchor links as web site links.

Sections with H1 Tags – This is most likely the just one occasion I’ll recommend multiple H1 tags on constant page. AN H1 signals that what follows is distinct and breaks away the remainder of the page. Solely use one H1 per section.