SEO Strategy for Single Page Websites

Single page websites are quite common right now; I see a lot of and a lot of weekly on sites just like the Latest and merchandise Hunt. Little doubt they give the impression of being cool once stuffed with nice fonts, graphics and transitions. However are you able to SEO a single-page web site and rank?

At first blush, authority might sound like associate argument in favor of single page sites. Each off-site, arriving link can purpose to constant computer address. The counter argument is that it’s harder to earn links for constant content once more and once more than it has to induce them for contemporary content.

And whereas Matt says single page sites will work for Google, SEO specialists believe having multiple pages with off-site links improves the general quality of a web site.

• Page Authority/PageRank: It’s potential to learn by having all links purpose to constant computer address.
• Domain Authority: Questionable/unknown: having a 1:1 quantitative relation of links to pages, and having just one page might inhibit domain-wide authority edges.
•  Link Building: it's going to be tough to earn never-ending flow of recent links over time.

Quality Content

Search engine algorithms obtain relevancy; they match queries with content. Whereas one page website could improve connection for your primary keywords, it’s additional probably you'll dilute connection for sub-topics and terms which may rank easier on their own pages.

Consider Google’s hummingbird update. It strives to raised match which means of a question to relevant documents, not simply matching the words in an exceedingly search with words on pages. If you've got only 1 page describing everything regarding your product or service, options and edges, sales talk, case studies or prime customers, potential user markets or industries and every one the opposite stuff found among a typical business web site — however relevant will one page be, as a whole, for anyone section?

Search Engine Crawlability

Can search engines crawl your single-page site? If you've got any transitions that load new content as users scroll down, you want to check that search engines will crawl and cache your page from prime to bottom. Search spiders have restricted support for capital punishment javascript.

If you’re undecided, copy a line of text from rock bottom of your page and hunt for it in Google Search at intervals quotes. Will it seem within the search results? Another take a look at is to show off CSS and javascript before loading your page. i exploit the online Developer Toolbar for this.

SEO for Single Page Sites

Defined Content Sections – Design every section of content as if it were a separate webpage. Choose the keywords you need to rank for and draft the suitable headline, copy, image alt tags and the other SEO signals.

Div Tags – Place every section of content within its own DIV. Their sections embody CSS id names aren't thought-about SEO keyword signals, however it’s a decent thanks to keep things organized. You’ll be able to conjointly use them for anchor links, that area unit SEO signals.

Anchor Optimization – We know Google appearance at anchor links. Not to be confused with anchor text, anchor links take you to a particular place among a webpage. In search rankings, we’ve generally seen Google list anchor links as web site links.

Sections with H1 Tags – This is most likely the just one occasion I’ll recommend multiple H1 tags on constant page. AN H1 signals that what follows is distinct and breaks away the remainder of the page. Solely use one H1 per section.